NVCC 2004-2005 Catalog


     

PROGRAMS OF STUDY


     

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MARKETING
Career Studies Certificate AN

Purpose: The curriculum is designed to offer students already employed in marketing sales and promotion the opportunity for improving skills and advancement on the job. For students interested in exploring marketing as a career, this certificate is designed to acquaint students with the fundamental skills.

Recommended Preparation: Students should possess a proficiency in high school English and a strong background in basic arithmetic operations.

One Year

1st Semester

2nd Semester


 

   ENG

111

College Composition I or

 

 

   

ENG

Elective

3

 

   ITE

115

Basic Computer Literacy

3

 

   MKT

201

Introduction to Marketing

3

 

   MKT

228

Promotion

3

 

   STD

 

Elective

1

 

 

   BUS

125

Applied Business Math

 

3

 

   MKT

200

Consumers, Marketing and Society

 

3

 

   MKT

215

Sales & Marketing Management

 

3

 

   MKT

275

International Marketing or

 

 

 

   

MKT

282 Principles of eCommerce

 

3

 

PD

110

Intro. to Speech Communication

 

3

 


 

 

Total Credits/Semester

13

15

Total credits for the Marketing Career Studies Certificate = 28.

       
 
       

Northern Virginia Community College 2004
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