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NVCC 2001-2002 Catalog Description of Courses | |
| MKT - Marketing | ||
| MKT 275 | (3 CR.) | |
| INTERNATIONAL MARKETING | ||
[ NVCC Home Page | Catalog Search | Table of Contents | Description of Courses | MKT - Marketing | Divisions | Previous Page | Next Page ] Examines the role of the multinational firm, as well as the environments in which they operate. Covers such factors as exchange rates, government foreign trade policy, and social-cultural factors. Compares international market planning with domestic market planning. Lecture 3 hours per week. Last revised: Monday, Jan-25-2010 17:08 Comments to: Programming Support Services | ||