DESCRIPTION OF COURSES


     
         
     

MKT - Marketing

MKT  283

SOCIAL/ETHICAL/LEGAL ISSUES IN ECOMMERCE

(3.00 CR.)

Examines major issues of eCommerce which include privacy protection, concerns about censorship, protection of intellectual property and copyright issues, fraud prevention, along with the local, national and international legal framework within which marketing strategies are executed. Lecture 3 hours per week.

       
 
       

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