MARKETING AND COMMUNICATIONS
NOVA Logos (Wordmarks)
Image file formats and their general uses:
For the WEB
JPG -- This format is used primarily for photographs on the web.
GIF -- Used for images with large areas of uniform color, this format is probably the best choice for using the College Wordmark on the web.
PNG -- Similar to GIF, this format supports more colors. The disadvantage is that not all older browsers support .png display.
PDF -- Proprietary Adobe format, viewable using the free Acrobat Reader.
EPS -- A versatile PostScript file that can be sized without loss of quality.
TIF -- Large file size, can be utilized by many publishing products.