If all my talents and powers were to be taken from me by some inscrutable Providence, and I had my choice of keeping but one, I would unhesitatingly ask to be allowed to keep the Power of Speaker, but through it, I would quickly recover all the rest.

-Daniel Webster

This week your work will focus on understanding the nature of the persuasive process in public address.

Key topics for this week include:

· Aristotle’s modes of persuasion;
· Ethical means of influencing an audience;
· Using the motivated sequence;
· Developing a cogent argument; and
· Ethical considerations.

What to do:

· Call your instructor with your specific purpose and thesis;
· View Videotape #8: Persuasive Public Speaking;
· Read Chapters 15 and 16 of your text;
· Review Chapter 10 and prepare your preparation outline;
· Conduct your audience analysis and develop your thesis; and
· Develop your visual aids.

Persuasive Speech (0-100 points)

Make a presentation which seeks to compel your audience to make a voluntary change in their attitudes, values, or behaviors. Your talk might follow the Motivated Sequence format. Clearly establish your credibility and ensure that your approach follows the guidelines of ethical speaking. You are encouraged to offer a complement of ethos, pathos and logos. Deliver a well-organized 7-10 minutes speech in which you urge your classmates to make a change that you deem is important. At least three credible sources should be cited in your argument.