Principles of Public Speaking
Blueprint for Speaking Success

Step 8: Plan Your Conclusion

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Giving a talk is much like have a love affair: It's easier to start than it is to end.

There are four major components to a good conclusion:

1. Signal the end of your talk
2. Summarize your main points
3. Suggest a call to action or provide a memorable statement
4. Thank your audience for listening

1. Signal that you are concluding

Audiences appreciate this gesture. Some will wake up while others will begin to consider the questions that they might ask you should you offer a Q/A session. Others will stop fidgeting. Occasionally audience members will look at their watches in disbelief that the time has passed so quickly.

"Before concluding my talk, let me remind you of the three most important elements of well-designed visual aids."

2. Summarize your main points

Focus upon the key points that prove your thesis true. If you left someone out during the talk, let it go. Once you have promised to conclude your remarks, do so!

"As I hope you'll recall, I believe that effective visuals are big, bold and brief."

3. Suggest a call to action or a memorable statement

For persuasive or motivational talks, you want to give your audience specific steps to take next. .Informative talks require a pithy ending. Often this is a quotation or the rest of the story (from your introductory attention getter).

"Whether you are using newsprint, Power Point, or a white board, your audience will appreciate it if you will K.I.S.S. your visuals. That is, Keep it Simple, Speaker."

4. Thank your audience for listening.

As with any conversation, you want to end your talk with a polite gesture that signals that you have concluded and allows your audience to start applauding.

"Thank you for listening.. I appreciate your kind attention."

You are now working on Step 8 of the Blueprint for Success.
Rehearse your concluding remarks many times.
Don't finish your talk with, "That's about it. Any questions?"
Watch television commercials to see how advertisers offer a call to action and memorable statements.
Click here to learn about question and answer sessions.
Never talk longer than your audience is willing to listen.
Click here to move to the Step 9 of the Blueprint for Success.
Copyright 2001-2003
Contact Nan Peck at npeck@nvcc.edu
Updated August 29, 2005