Dogwood Discussion Forum Summary of Comments on General Web Design Principles
 
 
Appearance
  • A site should have a clear front or "splash" page that is about one screen long and guides the user to both the content pages and the designer's home page.
  • Try to break up text with simple images or even horizontal lines.
  • A column down the side can help to narrow text pages, but don't make the text too skinny or it looks funny and gets too long.
  • Don't underline the titles of books or any other words for that matter-people will think they are hotlinks.
  • Clutter is annoying. Avoid putting fancy stuff on a web page just because it can be done.
  • Text should be broken into readable chunks, with plenty of "white" space to relieve the eye.
  • Pages should be clear and legible, with dark type and backgrounds that are reasonably pale, so that they can be easily read.
  • We should work towards ADA compliance.
  • Long lists of links should be on their own pages.
  • Limit text to some percent of the screen (85 or 90), in order to have margins.
  • Avoid complex background that interferes with ease of reading.
Consistency
  • A site should have some sort of unified color scheme.
  • A site should use consistent style and fonts.
  • Identify each page with the name of the College, and the webmaster's name.
  • Use consistent terminology throughout a web site.
Clarity
  • Use standard terminology, or at least define terms.
  • Put similar elements in similar places-e.g., if there is a navigation bar at the bottom of the page, it should always be at the bottom of the page.
  • Explain any instructions clearly-the audience is far away and may not ask questions.
  • Assume an indifferent reader, with weak computer skills and little patience-now how can this be explained clearly to that person?
Ease of Navigation
  • A site should be easy for a new user to navigate; clear road signs are very helpful.
  • Don't put too much text on a page (we're not sure what "too much" is). Too many links can be annoying, as can too long a page.
  • Long pages should have some kind of table of contents.
  • A web site should have a site map or index.
  • Links MUST work!
  • Each page should have a navigation bar or list or set of buttons to take the user to the main page of the web as well as a route to the author's home page.
  • Each page should have an e-mail link to the author or person responsible for maintaining it.
Content
  • Each page should have enough context information to guide a person who pulls it up while searching, or at least a clearly labeled back-button to such a page.
  • Content is very important; people may be willing to slog through complex sites with valuable content; conversely, pretty sites without content are a waste of time.
  • Obey copyright laws-no stealing of nifty ideas or pretty images from other places without proper permissions and/or attribution.
  • A copyright page, stating what is used and what can be used and under what conditions is a good idea.
  • If a site is linked to other sites, the links need to be checked regularly to see if they still are functioning.
Technology
  • Images should be fairly small, so they don't take up a lot of time downloading.
  • Images should be labeled, so that people can decide whether or not to open them.
  • Pages should look ok in either a large or a small screen format.
  • Check out pages in both Netscape and Internet Explorer.
  • Use a WWW-safe palette-unusual colors may not look the same on different screens.
  • Avoid frames, or offer an alternative for users who do not read them.
  • Aim at a low-level user, with an outdated machine, medium sized screen, a 28K modem, and no fancy video and/or graphics capabilities.
  • Avoid horizontal scrolling by using percents instead of pixels.
 
 
Dogwood logo.
 
 

This page is copyright © 2000, C.T. Evans
For information contact cevans@nvcc.edu