NVCC 1997-1998 Catalog
    Instructional Programs

MARKETING
Career Studies Certificate AL, AN, WO

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Purpose: The curriculum is designed to offer students already employed in marketing sales and promotion the opportunity for improving skills and advancement on the job. For students interested in exploring marketing as a career, this certificate is designed to acquaint students with the fundamental skills.

Recommended Preparation: Students should possess a proficiency in high school English and a strong background in basic arithmetic operations.

Credits
1st Semester2nd Semester

   MKT100Principles of Marketing3
   ENG111College Composition/ENG Elective3
   MKT120Fundamentals of Fashion or
   MKT 275 International Marketing3
   MKT228Promotion3
 
   BUS125Applied Business Math 3
   IST117Intro. to Microcomputer Software 3
   MKT110Principles of Selling 3
   MKT200Consumers, Marketing and Society 3
   SPD110Intro. to Speech Communication 3

Total Credits/Semester1215

Total credits for the Marketing Career Studies Certificate = 27.


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