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College Catalog 2017-2018

MARKETING
Promotion and Public Relations
Career Studies Certificate
AN, ELI
 
 
CIP Code: 52.0299
 

Purpose: This one-year curriculum is designed to offer students already employed in promotion and public relations the opportunity to improve and update their skills allowing for advancement on the job. Interested students will have an opportunity to explore this field as a career and become acquainted with fundamental skills.

Admission Requirements: 

Recommended Preparation:  The student should possess a proficiency in high school English.

One Year Credits
1st Semester
ENG 111 College Composition I 3
ITE 115 Intro to Computer Applications & Concepts or 3
  CSC  110  Introduction to Computing  
MKT 201 Introduction to Marketing 3
SDV 100 College Success Skills or any other SDV 1
Total   10
2nd Semester
ENG 116 Writing for Business or ENG Elective 3
MKT 221 Public Relations 3
MKT 228 Promotion 3
Total   9
Total credits for the Promotion & Public Relations Career Studies Certificate=19
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