NVCC 2000-2001 Catalog Description of Courses | ||
MKT - Marketing | ||
MKT 275 | (3 CR.) | |
INTERNATIONAL MARKETING | ||
[ NVCC Home Page | Catalog Search | Table of Contents | Description of Courses | MKT - Marketing | Divisions | Previous Page | Next Page ] Examines the role of the multinational firm, as well as the environments in which they operate. Covers such factors as exchange rates, government foreign trade policy, and social-cultural factors. Compares international market planning with domestic market planning. Lecture 3 hours per week. Last revised: Monday, May-18-2015 10:24 Comments to: Programming Support Services |