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College Catalog 2014-2015

NOVA ADVISING SHEET

MARKETING
Public Relations Specialization
Code: 2515 Catalog Year: 2014-2015
Associate of Applied Science Degree   Offered through AN
  Courses Credits
Two Years
BUS 100 Introduction to Business 3
8CST 110 Intro to Communications 3
1ECO 120 Survey of Economics 3
ENG 111 College Composition I 3
2ENG 112 College Composition II 3
3ENG 121 Journalism I or Elective 3
3ENG 135 Applied Grammar or Elective 3
7___ ___    Humanities/Fine Arts Elective 3
4ITD 110 Web Page Design I 3
ITE 115 Intro to Computer Applications and Concepts 3
MKT 200 Consumers, Marketing and Society 3
MKT 201 Introduction to Marketing 3
MKT 215 Sales and Marketing Management 3
MKT 216 Retail Organization 3
MKT 221 Public Relations 3
MKT 227 Merchandise Buying and Control 3
MKT 228 Promotion 3
MKT 282 Principles of E-Commernce 3
MKT 284 Social Media Marketing 3
MTH 151 Math for Liberal Arts I 3
5PED 116 Lifetime Fitness & Wellness 1
6PED/RPK ___ Elective 1
6___ Social Science Elective 3
SDV 100 College Success Skills 1
Total 66
Total credits for the Public Relations Specialization=66

Students are encouraged to participate in the Cooperative Education Program for special career-related work experience.

1 Students considering transfer should take ECO 201 or 202.

2 May substitute ENG 116 or ENG 125 with the advice of a counselor or academic advisor.

3 Preferred English electives are ENG 122, and ELI courses ENG 123 and ENG 205.

4 May substitute ENG 123.

5 The PED requirement may be met by one of the following options: PED 116, 2 cr.; PED 116, 1 cr. plus a PED activities course, 1 cr.; or PED 116, 1 cr. plus RPK activities course. PED 116 is offered as both a 1-credit and a 2-credit course.

6 See social/behavioral science courses listed under general education electives.

7 See humanities/fine arts courses listed under General Education Electives.

8 May substitute CST 100 or CST 227.

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